It’s a complicated web out there.
You may be over-paying for your annual or monthly services, or held hostage to a maintenance contract for a web site you can’t update yourself.
You may know you need a new web site, but aren’t sure where to go for truly professional expertise. Most of these expensive problems can be solved pretty easily. I can empower you to take back control of your web site, and you won’t have to become an IT expert yourself to do it.
Maintenance & Updates
Case study: The client Tick Tock Clocks had an e-commerce web site that an outside developer had installed and configured. The site’s shopping cart was built on an obscure, non-intuitive application with no manual or online help. The developer was no longer available. The site owner did not know how to update product descriptions or prices, or add new products. She was wary of other designers/developers who presented a costly overhaul of the entire site as the only solution. My role in this project was to log in to the system, figure out the process for updating products/pages, make the immediate changes the client needed, and write clear instructions for the owner to be able to make future changes on her own.
Total cost: $300
Savings to Client: $3,000-$5,000 (cost of a new turnkey e-commerce site)
Site Blocked by Google / Firefox
Case study: The client Arden Orthopedics found that their site was being blocked by Google and Firefox due to “suspicious” content. A script on their site had indeed been hacked with a malicious line of code (linking to a malware site). I installed Google’s Webmaster Tools utility which identified the file that had been hacked. I uploaded a sanitized copy of the file and submitted a request for Google to re-evaluate the site. The site was live again without the warning/block within 48 hours.
Total cost: $150
Domain Name Transfers
Case study: The client Acme Equipment had accumulated dozens of versions of the company’s name as domain names over many years. As domain registration prices came down, Acme was paying far more than competitive rates in order to retain ownership of the names. However, transfer of domain names to a low-cost provider is a multi-step and confusing process. I assisted Acme by initiating and project-managing the transfers, communicating with the old and new registrars, tracking every name and its stage in the transfer process until completion.
Total cost: $375
Savings to Client: $1200 annually
Hosting Transfers
Case study: Hamrick Plumbing had been paying $60 per month for hosting and maintenance for 8 years. During that time many web hosts have come on the scene offering cheaper hosting. The owner of Hamrick Plumbing didn’t know how to get started moving his web site to a more economical option. I recommended a more competitive hosting company and managed the transfer process.
Total cost: $300
Savings to Client: $660 annually


Deborah Beckett, a Hendersonville resident since 2005, has over 15 years of web design experience.