Web Site Design

The difference is in the details.

All sites developed by WNC Digital include the following features:

• custom design tailored to your existing logo/branding
• easily update your site’s text or images
• reliable personal support, user manual and training videos
• best practices in search engine optimization
• installation of Google Analytics (for tracking your site’s traffic)
• smartphone and tablet-friendly
• links to your social media pages (facebook, twitter, etc.)
• a search box
• an obsessive attention to every detail

Additionally, you may wish to add many other popular features such as:

• a blog section
• newsletter sign-up (I recommend the free service MailChimp)
• calendar of upcoming events
• a customized contact form
• enhanced mobile format (a customized design for enhancing the user experience on smaller devices such as a phone or tablet)
• audio/video content
• member registration
• custom copywriting to boost your search engine ranking

What makes WNC Digital different?

1. Attention to Details
• SEO Coaching: I will ensure that your site follows Google quality guidelines for titles, descriptions, and headings that help rather than hurt you. I will know, and tell you, when a slightly different phrasing of your site title or a page header will work better for you in search engine ranking.
• Optimizing Images: All images used on your site will be sized for their intended use and optimized for fast loading. This doesn’t merely make things snappier for your site visitors — Google ranks quicker-loading sites higher than slower-loading ones. A difference of less than a second can push you higher or lower than your competitors, even though you may never even perceive a difference when you view the site.
• Page Caching: I install a tool on your site that stores a “flat” copy of each page on the web server. What that means in plain English is that your site will load 4-6 times faster than it would otherwise. Again, this really helps you rank better in search engines.
• Commitment to Your Success: I have learned something new or surprising or useful from every client I have worked with. I am fascinated by seeing where people’s passions have led them, and I respect the trust you place in me to help you succeed. I care about what you are hoping to accomplish with your web site and will work with your goals in mind.
2. Training and Experience
• BA in Journalism specializing in Web/Multimedia from UNC-Chapel Hill
• Former Software Quality Analyst at Acctvantage
• Former Webmaster at AB-Tech
• Former Multimedia Developer for Elon University
3. Investment in Professional Tools
• My primary computer for production is an Apple running the latest operating system; for testing purposes I also maintain a PC desktop, laptop, and netbook computer, and various smaller mobile devices.
• The most recent version of Adobe Creative Suite (Photoshop, Illustrator, etc.)
• A developer’s license for the Genesis Framework for WordPress, and many other popular plug-ins, means I have access to customizations and support that “free” software typically lacks.